Designing Ripple's HQ in San Francisco

As Art Director at Ripple I got the opportunity to participate in the buildout for our new San Francisco office. Starting at designing wallpapers for conference rooms soon extended into art directing the entire 25,000ft² buildout closely working together with the architecture firm and the construction company.

Contribution

Coordinating with architects, contractors, vendors, and AV specialists
Selecting furniture and finishes
Designing way-finding, window frosting, and wallpaper

Credits

Interior Design by Bull Stockwell Allen
Construction by Principal Builders
Furniture provided by CRI
AV by Thresher
Signage by GNU Group

Reception area

Having some basic 3D visualization skills comes in handy when you need to communicate shapes to fabricators.

Reception area

Having some basic 3D visualization skills comes in handy when you need to communicate shapes to fabricators.

Logo gallery wall

Enhancing a transient hallway space with vinyl cut designs on acrylic, telling the rationale and story of the Ripple logo mark

Logo gallery wall

Enhancing a transient hallway space with vinyl cut designs on acrylic, telling the rationale and story of the Ripple logo mark

Before

After

Conclusion

I thoroughly enjoyed the entire process and gained insights into various professions. It also provided me with a better understanding of how to collaborate with each contributor along the way.
Utilizing my design skills to visualize the desired outcomes proved to be very helpful when communicating with contractors throughout the project.
While the architecture firm did a great job in creating a functional office, infusing the space with the unique Ripple spirit required the expertise of our internal design team. We made adjustments to better suit our work style and added details that truly gave the space its distinctive Ripple appeal.

Conclusion

Contact — fabian@fruehle.com

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